In an industry dominated by heavyweights and outdated systems, Oliasoft is rewriting the rules. Their cloud-based software for oil well planning, built on open APIs, puts user-friendliness, full automation, and cross-compatibility first, no more clunky workarounds or locked-in customers.

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To help them tell this story, we created a trilogy of films that unpack complex technical details without overwhelming the audience and without losing the real magic of what their software can do. To bring abstract ideas like data flows, modules, and APIs to life, we designed a clean, tactile visual language — easy to grasp, seamless, and flowing, just like the software itself.

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Building on the visual identity developed by Snøhetta Design, we created a dynamic, modern, motion-based system that matched the energy and forward-thinking spirit of Oliasoft’s technology.